B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

6.46%

6.46% -- email click rate for businesses (2024)

2024  · The Orchard Agency

Businesses achieve an average email click rate of 6.46%.

  • Attributed to The Orchard Agency without detailed methodology or time frame provided.
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Attribution: The Orchard Agency View source
Lighthouse Research Team
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Source verified Evidence graded
Value
6.46%
Unit
Percentage
Data Vintage
2024
Entity
businesses
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
The Orchard Agency Primary Tier C
https://marketlytics.com.au/edm/the-ultimate-guide-to-email-marketing-for-law-firms/ ↗
Confidence: 48/100 Vintage: 2024 Channel: Deep Crawl
Source Article
The Essential Guide To Law Firm Email Marketing – Marketlytics® | Marketing Agency
Table of Contents Why Is Email Marketing Important? On average, businesses achieved a 20.89% open rate, 6.46% click rate and received $22.78 ROI for every $1 spent on email. — The Orchard Agency A 22.78 ROI for every $1 spent is 2,178.00%! (within Australia). That is why Email Marketing is indispens…
Original Research
The Orchard Agency · Original study ↗

Cited from The Orchard Agency; original methodology not stated

Methodology documented
Industrymarketing
Plain Text
businesses: 6.46% email click rate. Source: The Orchard Agency (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-click-rate-6-46
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<blockquote cite="https://lighthousedata.io/data/email-click-rate-6-46" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6.46%</strong> -- email click rate for businesses<br><small>Source: The Orchard Agency (2024) · <a href="https://lighthousedata.io/data/email-click-rate-6-46" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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