B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
14.5%
14.5% -- sales productivity increase for businesses adopting email automation (2025)
Businesses adopting email automation see up to a 14.5% increase in sales productivity.
- up to 14.5%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
14.5%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
nextdropdesign.com
Primary
Tier C
https://www.nextdropdesign.com/resources/ultimate-guide-to-email-automation ↗
Source Article
Email Automation Guide: 8-Sequence Blueprint for Sales | Next Drop
Email automation is not just a time-saver—it’s a powerful strategy to guide your prospects and clients through a tailored, dynamic journey. When done right, automation delivers the right message at the right time, boosting engagement and conversion rates significantly. In this guide, we break down o…
Original Research
nextdropdesign.com
· Original study ↗
Methodology
Secondary citation of unnamed studies
Methodology documented
Segmentation
IndustryB2B
Company SizeMid-market
RoleAll marketers
Channelemail
Cite this stat
Plain Text
businesses adopting email automation: 14.5% sales productivity increase. Source: nextdropdesign.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-automation-sales-productivity-14-5
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-automation-sales-productivity-14-5" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14.5%</strong> -- sales productivity increase for businesses adopting email automation<br><small>Source: nextdropdesign.com (2025) · <a href="https://lighthousedata.io/data/email-automation-sales-productivity-14-5" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.