B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
4%
4% -- average engagement rate for DubbelFrisss Smaakmakers Battle influencer campaign (2025)
The DubbelFrisss Smaakmakers Battle influencer campaign achieved an average engagement rate of over 4% across 24 posts by 12 creators.
- Reported as 4%+ (greater than 4%)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
4%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Scooperz
Primary
Tier B
https://scooperz.com/nl/cases/dubbelfris-smaakmakers-battle/ ↗
Source Article
DubbelFris Smaakmakers Battle | Influencer campagne die smaak en social verbindt
DUBBELFRISSS
SMAAKMAKERS BATTLE
EEN FRISSE INFLUENCER CAMPAGNE WAARIN CO-BRANDING, CREATORS EN COMMUNITIES SAMENKOMEN.
SMAKEN LANCEREN
MET INFLUENCERS
Voor DubbelFrisss maakten we van een productintroductie geen gewone smaakcampagne, maar een social battle. Want consumenten kiezen niet alleen wat ze…
Original Research
Scooperz
· Original study ↗
Methodology
Reported as '4%+' GEM. ENGAGEMENT RATE (more than 4%) across 24 posts by 12 creators; case study page states no explicit campaign date, vintage set to crawl year
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
DubbelFrisss Smaakmakers Battle influencer campaign: 4% average engagement rate. Source: Scooperz (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dubbelfriss-smaakmakers-battle-engagement-rate
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<blockquote cite="https://lighthousedata.io/data/dubbelfriss-smaakmakers-battle-engagement-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4%</strong> -- average engagement rate for DubbelFrisss Smaakmakers Battle influencer campaign<br><small>Source: Scooperz (2025) · <a href="https://lighthousedata.io/data/dubbelfriss-smaakmakers-battle-engagement-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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