B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$55
$55 -- cost per lead for US roofing lead generation (direct mail) (2026)
Traditional lead generation tactics such as direct mail can cost $55 per lead for roofing businesses.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$55
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Roofer's Guild
Primary
Tier B
https://www.roofersguild.com/roofing-statistics/ ↗
Source Article
32 Insane Roofing Statistics You Will Hear About in 2026
Below, Roofer’s Guild outlines 32 intriguing roofing statistics based on our internal data and external research from verified, credible sources. You might be surprised at some of the things that go on in the roofing industry!
Top Roofing Statistics (Quick Chart)
- There are 102,744 roofing companie…
Original Research
Roofer's Guild
· Original study ↗
Methodology
Roofer's Guild internal data; notes digital methods can reduce cost per lead by more than 50%
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US roofing lead generation (direct mail): $55 cost per lead. Source: Roofer's Guild (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/direct-mail-cost-per-lead-roofing
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<blockquote cite="https://lighthousedata.io/data/direct-mail-cost-per-lead-roofing" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$55</strong> -- cost per lead for US roofing lead generation (direct mail)<br><small>Source: Roofer's Guild (2026) · <a href="https://lighthousedata.io/data/direct-mail-cost-per-lead-roofing" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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