B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
86%
86% -- video adoption rate for digital marketers (2019)
86% of digital marketers include video in their strategy.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
86%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Renderforest
Primary
Tier C
https://www.renderforest.com/blog/video-marketing-statistics ↗
Source Article
What To Include In Your Content Strategy For 2019 - Kaizen
Content
What To Include In Your Content Strategy For 2019
Now it’s probably safe to say that we’re settled nicely into the New Year, so it’s time to turn your focus onto achieving your 2019 content marketing goals. With trends ever evolving and technology ever improving, it can be hard to know where…
Original Research
Renderforest
· Original study ↗
Methodology
Cited from Renderforest video marketing statistics compilation
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
digital marketers: 86% video adoption rate. Source: Renderforest (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/digital-marketers-using-video-2019
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<blockquote cite="https://lighthousedata.io/data/digital-marketers-using-video-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>86%</strong> -- video adoption rate for digital marketers<br><small>Source: Renderforest (2019) · <a href="https://lighthousedata.io/data/digital-marketers-using-video-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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