B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
61%
61% -- daily email usage rate for US adults (2011)
61% of adults use e-mail every day.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pew Internet & American Life Project
Primary
Tier C
https://socialradiopros.wordpress.com/2011/08/29/social-media-is-good/ ↗
Source Article
Social Media Is “good”
So how many members in your audience are on Facebook? From the looks at some of the data I’ve seen in managing a number of sites, it looks like a lot.
Then, explain the latest Pew Internet Survey released Friday which shows only abut 50% of U.S. adults are onto ANY SM site like Facebook or LinkedIn.…
Original Research
Pew Internet & American Life Project
· Original study ↗
Methodology
Pew Internet Survey, as cited by blog author
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US adults: 61% daily email usage rate. Source: Pew Internet & American Life Project (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/daily-email-use-adults-2011
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<blockquote cite="https://lighthousedata.io/data/daily-email-use-adults-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- daily email usage rate for US adults<br><small>Source: Pew Internet & American Life Project (2011) · <a href="https://lighthousedata.io/data/daily-email-use-adults-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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