B Evidence Grade B Graded under review Safe to Cite Recent

10%

10% -- email survey response rate for Customer surveys (2025)

Name: Email Survey Response Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-19

2025 · SurveyMethods

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Attribution: SurveyMethods View source

Lighthouse Research Team

Last verified: 2026-09-19 · How we verify data →

Source verified Evidence graded

Value

10%

Unit

Percentage

Data Vintage

2025

Entity

Customer surveys

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

SurveyMethods Primary Tier B

https://surveymethods.com/kb/distributing-via-email/ ↗

Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl

Source Article

Distributing Surveys via Email | SurveyMethods

Distributing Surveys via Email Email distribution is the most effective way to reach specific audiences with trackable, personalized survey invitations. Creating an Email Collector - Go to your survey’s Collect tab - Click Email Invitation - Click Create New Email Collector Composing Your Email Subj…

Original Research

SurveyMethods · Original study ↗

Methodology

Vendor best-practice guidance; range 10-30%, midpoint reported

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Customer surveys: 10% email survey response rate. Source: SurveyMethods (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customer-email-survey-response-rate

HTML Embed

<blockquote cite="https://lighthousedata.io/data/customer-email-survey-response-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- email survey response rate for Customer surveys<br><small>Source: SurveyMethods (2025) · <a href="https://lighthousedata.io/data/customer-email-survey-response-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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