B Evidence Grade B Safe to Cite Dated

2.56%

2.56% -- conversion rate for eCommerce stores (2022)

Name: Conversion Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-06-13

2022 · n=600 · eCommerceFuel

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Attribution: eCommerceFuel View source

Lighthouse Research Team

Last verified: 2026-08-17 · How we verify data →

Source verified Evidence graded

Value

2.56%

Unit

Percentage

Data Vintage

2022

Entity

eCommerce stores

Sample Size

600

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

65/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (6)

eCommerceFuel Primary Tier A

https://www.ecommercefuel.com/ecommerce-trends-2022/ ↗

Confidence: 72/100 Vintage: 2022 Channel: Cc Extraction

Source Article

Adobe Commerce Upgrade: A Game Changer for eCommerce Business

Are you keeping pace with the digital marketplace’s rapid evolution? If not, you might be missing out on significant growth opportunities. The Adobe Commerce upgrade is more than just a trend; it’s a revolution in the eCommerce landscape. This upgrade can help your business stay competitive, maximiz…

Also cited by

ecommercefuel.com https://www.ecommercefuel.com/ecommerce-trends-2022/

2026-06-15

Agence Churchill https://www.agence-churchill.fr/blog/taux-de-conversion-site-internet/

2026-07-06

TimmerMans Media https://www.timmermansmedia.nl/blog/content-marketing/conversiegericht-schrijven…

2026-08-17

ConversionTigers https://www.conversiontigers.com/blog-post/conversion-rate-benchmarks

2026-08-16

PageFly https://pagefly.io/blogs/shopify/black-friday-promotion-ideas

2026-07-02

Original Research

eCommerceFuel · Original study ↗

Methodology

Data collected from over 600 eCommerce stores.

Methodology documented

Segmentation

Channelcommon_crawl

Cite this stat

Plain Text

eCommerce stores: 2.56% conversion rate. Source: eCommerceFuel (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/conversion-rate-decline-2022

HTML Embed

<blockquote cite="https://lighthousedata.io/data/conversion-rate-decline-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.56%</strong> -- conversion rate for eCommerce stores<br><small>Source: eCommerceFuel (2022) · <a href="https://lighthousedata.io/data/conversion-rate-decline-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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