B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$0.05
$0.05 -- cost per mille for contextual advertising (2025)
Contextual ads typically have CPM rates around $0.05 to $0.10.
- Reported as typical range: $0.05-$0.10
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$0.05
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Next Millennium Media
Primary
Tier B
https://nextmillennium.com/blog/contextual-advertising/ ↗
Source Article
What Is Contextual Advertising? 5 Benefits Of Contextual Ads - Next Millennium Media
What Is Contextual Advertising? 5 Benefits Of Contextual Ads
Wading through ad strategies to match ads perfectly with specified target audiences has been a challenge in digital advertising since its inception. Contextual advertising changes that challenge, pairing content and ads together beautifull…
Original Research
Next Millennium Media
· Original study ↗
Methodology
Typically around $0.05-$0.10 compared to $1-$2 for ID-based ads
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
contextual advertising: $0.05 cost per mille. Source: Next Millennium Media (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/contextual-ads-cpm-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/contextual-ads-cpm-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.05</strong> -- cost per mille for contextual advertising<br><small>Source: Next Millennium Media (2025) · <a href="https://lighthousedata.io/data/contextual-ads-cpm-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.