B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
83%
83% -- consumer privacy concern rate for consumers (2024)
83% of consumers share concern over sharing personal data online.
- Original study not named in source text
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
kissterra.com
Primary
Tier C
https://kissterra.com/blog/embracing-digital-insurance-transformation/ ↗
Source Article
Embracing Digital Insurance Transformation: The Power of First-Party Data
Embracing Digital Insurance Transformation: The Power of First-Party Data
Modern-day consumers are turning the traditional insurance model on its head, demanding a new, digital insurance landscape that’s highly competitive, to ensure they’re insured with the best possible deal. It’s sink or swim. In…
Original Research
kissterra.com
· Original study ↗
Methodology
Consumer study cited by Kissterra; original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 83% consumer privacy concern rate. Source: kissterra.com (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-concerned-sharing-personal-data-online
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<blockquote cite="https://lighthousedata.io/data/consumers-concerned-sharing-personal-data-online" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- consumer privacy concern rate for consumers<br><small>Source: kissterra.com (2024) · <a href="https://lighthousedata.io/data/consumers-concerned-sharing-personal-data-online" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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