B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

87%

87% -- consumer privacy concern rate for Canadians (2022-2023)

2022-2023

87% of Canadians are concerned about how businesses use their personal data to make decisions about them.

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Lighthouse Research Team
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Evidence graded
Value
87%
Unit
Percentage
Data Vintage
2022-2023
Entity
Canadians
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source Article
5 Key Takeaways to Understand Quebec’s Law 25
Since its adoption in September 2021, Law 25 has reshaped Quebec’s data protection landscape. Inspired by the European GDPR, it enforces stricter rules for businesses and public organizations regarding the collection, use, and storage of personal information. The goal? To enhance transparency, stren…

Cited 2022-2023 study; original survey not identified

Methodology documented
Industrymarketing
Plain Text
Canadians: 87% consumer privacy concern rate. Source: (2022-2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/canadians-concerned-personal-data-use
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<blockquote cite="https://lighthousedata.io/data/canadians-concerned-personal-data-use" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>87%</strong> -- consumer privacy concern rate for Canadians<br><small>Source:  (2022-2023) · <a href="https://lighthousedata.io/data/canadians-concerned-personal-data-use" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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