B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$100
$100 -- cost per qualified lead for Traditional commercial insurance lead generation (2026)
Traditional commercial insurance lead generation costs between $100 and $300 per qualified lead.
- Reported as a range from $100 to $300 per qualified lead
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$100
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Cleverly
Primary
Tier B
https://insuranceindustry.ai/what-does-a-12-commission-actually-buy/ ↗
Source Article
What Does a 12% Commission Actually Buy? - InsuranceIndustry.ai
AI Is About to Answer That Question.
By James W. Moore | InsuranceIndustry.AI
Distribution Economics Series: Part 1
This is the first article in an ongoing series examining how AI is reshaping the economics of insurance distribution. Part 2 looks at the regulatory landscape around charging separatel…
Original Research
Cleverly
· Original study ↗
Methodology
Range reported as $100-$300; midpoint extracted
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Traditional commercial insurance lead generation: $100 cost per qualified lead. Source: Cleverly (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/commercial-insurance-lead-cost-range
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<blockquote cite="https://lighthousedata.io/data/commercial-insurance-lead-cost-range" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$100</strong> -- cost per qualified lead for Traditional commercial insurance lead generation<br><small>Source: Cleverly (2026) · <a href="https://lighthousedata.io/data/commercial-insurance-lead-cost-range" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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