C
Evidence Grade C
Trusted with Context
Aging
7%
7% — email open rate for cold emails (2024)
Source:
View source
Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
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Source verified
Evidence graded
Value
7%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
20,000,000
Study Type
Unknown
Trend
Decreasing
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Source
smartblogger.com
Primary
Tier B
https://smartblogger.com/cold-email/ ↗
Source Article
How to Write Cold Emails That Get Replies (+ Tips & Examples)
If the words “cold email” are enough to send a shiver down your spine, you’re not alone. As a writing coach, I’ve had dozens of new freelancers tell me they’d rather have a root canal than email a stranger about their writing services. And the fear is understandable. Everyone fears rejection – ev…
Original Research
Woodpecker
· Original study ↗
Methodology
Study of 20 million cold emails by Woodpecker.
Study: Unknown
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2024 (current) | 17% | |
| 2024 (current) | 7% | -58.8% |
Cite this stat
Plain Text
cold emails: 7% email open rate. Source: smartblogger.com (2024). Via Lighthouse Research Data — https://lighthousedata.io/data/cold-email-basic-open-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cold-email-basic-open-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7%</strong> — email open rate for cold emails<br><small>Source: smartblogger.com (2024) · <a href="https://lighthousedata.io/data/cold-email-basic-open-rate" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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