B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
12%
12% -- client churn rate for CloudKettle clients (2021)
CloudKettle's client churn rate was 12% in 2021.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CloudKettle
Primary
Tier A
https://ateko.com/en/blog/cloudkettle-year-7-by-the-numbers/ ↗
Source Article
CloudKettle: Year 7 By the Numbers
Original Research
CloudKettle
· Original study ↗
Methodology
Described as churn rate 'down to only 12%' in 2021; company self-reported customer retention metric.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
CloudKettle clients: 12% client churn rate. Source: CloudKettle (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cloudkettle-client-churn-rate-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cloudkettle-client-churn-rate-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- client churn rate for CloudKettle clients<br><small>Source: CloudKettle (2021) · <a href="https://lighthousedata.io/data/cloudkettle-client-churn-rate-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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