B Evidence Grade B Verified accuracy verified by the review judge Safe to Cite Dated

$1,000,000,000

$1,000,000,000 -- mobile ad spend for China mobile advertising industry (2014)

2014  · eMarketer

eMarketer expects mobile ad spending in China alone to top $1 billion by 2014.

  • Forecast/estimate expecting spending to 'top' $1 billion
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Attribution: eMarketer View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$1,000,000,000
Unit
Currency Usd
Data Vintage
2014
Entity
China mobile advertising industry
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
30
Freshness
95
eMarketer Primary Tier A
http://www.emarketer.com/Article/Mobile-Shines-Amid-Rising-Digital-Ad-Spending/1008639 ↗
Confidence: 72/100 Vintage: 2014 Channel: Common Crawl
Source Article
Mobile Shines Amid Rising Digital Ad Spending
Original Research
eMarketer · Original study ↗
Industrymarketing
Plain Text
China mobile advertising industry: $1,000,000,000 mobile ad spend. Source: eMarketer (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/china_mobile_ad_spend_2014
HTML Embed
<blockquote cite="https://lighthousedata.io/data/china_mobile_ad_spend_2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1,000,000,000</strong> -- mobile ad spend for China mobile advertising industry<br><small>Source: eMarketer (2014) · <a href="https://lighthousedata.io/data/china_mobile_ad_spend_2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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