B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
52%
52% -- mobile purchase share for Brazilian e-commerce Children's Day purchases (2020)
52% of purchases during Children's Day 2020 in Brazilian e-commerce were made via mobile devices.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
52%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ebit | Nielsen
Primary
Tier C
https://www.afilio.com.br/dia-das-criancas-estrategias-vendas/?q=dia-das-criancas-estrategias-vendas… ↗
Source Article
Dia das Crianças 2021: 5 estratégias para bombar nas vendas
Original Research
Ebit | Nielsen
· Original study ↗
Methodology
Share of purchases made via mobile devices during Children's Day 2020 period
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Brazilian e-commerce Children's Day purchases: 52% mobile purchase share. Source: Ebit | Nielsen (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/childrens-day-2020-brazil-mobile-purchase-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/childrens-day-2020-brazil-mobile-purchase-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52%</strong> -- mobile purchase share for Brazilian e-commerce Children's Day purchases<br><small>Source: Ebit | Nielsen (2020) · <a href="https://lighthousedata.io/data/childrens-day-2020-brazil-mobile-purchase-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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