B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
65%
65% -- mobile purchase share for Polish online shoppers (2025)
65% of Polish online shoppers finalized their last purchase using a smartphone in 2025 according to a Gemius report.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gemius
Primary
Tier B
https://www.adtrip.pl/post/google-ads-w-branzy-pet-na-black-friday-wplyw-na-roas ↗
Source Article
Google Ads w branży pet na Black Friday — wpływ na ROAS | Adtrip Blog - Adtrip
Spis treści
Black Friday w branży zoologicznej to poligon doświadczalny dla każdego e-commerce. Rosnące koszty kliknięć, ogromna konkurencja i wrażliwość cenowa klientów sprawiają, że walka o rentowność z każdym rokiem wymaga precyzyjniejszego planowania. Właściwie poprowadzone google ads pozwalają …
Original Research
Gemius
· Original study ↗
Methodology
Gemius report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Polish online shoppers: 65% mobile purchase share. Source: Gemius (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/poland-mobile-purchase-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/poland-mobile-purchase-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- mobile purchase share for Polish online shoppers<br><small>Source: Gemius (2025) · <a href="https://lighthousedata.io/data/poland-mobile-purchase-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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