B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40%
40% -- brand awareness rate for ChatGPT (2023)
More than 40 percent of adults in the United States are aware of ChatGPT.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
programmaticb2b.com
Primary
Tier C
https://www.programmaticb2b.com/post/chatgpt-disrupting-the-traditional-b2b-landscape/ ↗
Source Article
ChatGPT: Disrupting the Traditional B2B Landscape - Programmatic B2B
ChatGPT: Disrupting the Traditional B2B Landscape
1,114
With more than 40 percent of adults in the United States being aware of ChatGPT, the latest AI wonder has been creating a lot of buzz lately.
What is ChatGPT and how does it impact B2B?
Simply put, ChatGPT is a chatbot which delivers curated co…
Original Research
programmaticb2b.com
· Original study ↗
Methodology
Cited awareness figure; original poll not named in text
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ChatGPT: 40% brand awareness rate. Source: programmaticb2b.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/chatgpt-awareness-us-adults-2023
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<blockquote cite="https://lighthousedata.io/data/chatgpt-awareness-us-adults-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- brand awareness rate for ChatGPT<br><small>Source: programmaticb2b.com (2023) · <a href="https://lighthousedata.io/data/chatgpt-awareness-us-adults-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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