B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
35%
35% -- startup failure rate due to no market need for failed startups (2025)
According to CB Insights, 'no market need' accounts for 35% of failed startup ventures.
- Secondary citation of CB Insights data within a blog article
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Lighthouse Research Team
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Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CB Insights
Primary
Tier C
https://www.ryesing.com/post/product-marketing-launch-maximise-growth ↗
Source Article
Launching Products and Features to Maximize Growth
Mastering Product Marketing: Launch Products to Maximise Growth
- Pedro Pinto
- Feb 13, 2025
- 10 min read
Updated: Jan 3
The launch of a new product or feature is an integral, often terrifying, part of any startup's journey. It's the moment of truth, the culmination of countless hours of developmen…
Original Research
CB Insights
· Original study ↗
Methodology
CB Insights analysis of startup failure reasons, cited secondhand in blog article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
failed startups: 35% startup failure rate due to no market need. Source: CB Insights (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cb-insights-no-market-need-startup-failure
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<blockquote cite="https://lighthousedata.io/data/cb-insights-no-market-need-startup-failure" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- startup failure rate due to no market need for failed startups<br><small>Source: CB Insights (2025) · <a href="https://lighthousedata.io/data/cb-insights-no-market-need-startup-failure" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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