B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
10%
10% -- cart abandonment email conversion rate for eCommerce brands (2020)
Approximately 10% of audiences who receive cart abandonment emails complete a purchase.
- Estimate cited without named original study or data source
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
digiexcel.com
Primary
Tier C
https://www.digiexcel.com/four-powerful-email-marketing-strategies/ ↗
Source Article
Four Powerful Email Marketing Strategies - Email Platform List 2020
Four Powerful Email Marketing Strategies – An Email Marketing Campaign without any strategies is simply as a bunch of ingredients without any recipe. So, establishing Email Marketing Strategies is important as it lets you know what you are doing, when you are doing and why you are doing it.
Email Ma…
Original Research
digiexcel.com
· Original study ↗
Methodology
Estimate cited without named original source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
eCommerce brands: 10% cart abandonment email conversion rate. Source: digiexcel.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cart-abandonment-email-purchase-rate-10
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<blockquote cite="https://lighthousedata.io/data/cart-abandonment-email-purchase-rate-10" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- cart abandonment email conversion rate for eCommerce brands<br><small>Source: digiexcel.com (2020) · <a href="https://lighthousedata.io/data/cart-abandonment-email-purchase-rate-10" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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