B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
22%
22% -- email open rate increase for emails sent at the right time (2024)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
22%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Sources (4)
Campaign Monitor
Primary
Tier B
https://www.campaignmonitor.com/resources/guides/email-marketing-benchmarks/ ↗
Source Article
The Best Time to Send Marketing Emails in 2025: Boost Your Open and Click Rates
Sending marketing emails at the right time can make a huge difference. It can mean more people opening, reading, and clicking your messages—or ignoring them completely. In 2025, people are flooded with emails. So, finding the best time to reach your audience is more important than ever.
- Why Email …
Also cited by
forbes.com
https://www.forbes.com/
2026-08-15
brevo.com
https://www.brevo.com/
2026-08-15
amraandelma.com
https://www.amraandelma.com/
2026-08-15
Original Research
Campaign Monitor
· Original study ↗
Methodology
Research from Campaign Monitor (2024)
Segmentation
Industrymarketing
Cite this stat
Plain Text
emails sent at the right time: 22% email open rate increase. Source: Campaign Monitor (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/campaign-monitor-email-timing-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/campaign-monitor-email-timing-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>22%</strong> -- email open rate increase for emails sent at the right time<br><small>Source: Campaign Monitor (2024) · <a href="https://lighthousedata.io/data/campaign-monitor-email-timing-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.