B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

31%

31% -- brand awareness rate for Bumble US (2023)

2023  · Statista

Bumble has around 31% brand awareness in the United States.

  • Source states 'around 31%'
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Lighthouse Research Team
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Source verified Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2023
Entity
Bumble US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Statista Primary Tier B
https://www.breakthecycle.org/how-many-people-use-dating-apps/ ↗
Confidence: 53/100 Vintage: 2023 Channel: Deep Crawl
Source Article
How Many People Use Dating Apps: Statistics & Trends (2025) - Break The Cycle
Report Highlights. Over half of young Americans have used dating apps, which illustrates the growing role such apps play in how relationships are formed today. According to the Pew Research Center, 53% of American 18 to 29-year-olds and 37% of 30-to-49-year-olds[1] report using dating apps. Here are…
Original Research
Statista · Original study ↗

Statista

Methodology documented
Industrymarketing
Plain Text
Bumble US: 31% brand awareness rate. Source: Statista (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bumble-brand-awareness-31
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<blockquote cite="https://lighthousedata.io/data/bumble-brand-awareness-31" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- brand awareness rate for Bumble US<br><small>Source: Statista (2023) · <a href="https://lighthousedata.io/data/bumble-brand-awareness-31" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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