B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
25,600,000
25,600,000 -- campaign impressions for Brooks Running What Moves You, Moves Us campaign (2025)
The Brooks Running What Moves You, Moves Us Spring 2025 campaign generated 25.6 million impressions.
- Exceeded benchmark by 44%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
25,600,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SocialDeviant
Primary
Tier A
https://www.socialdeviant.com/case-study-what-moves-you-moves-us ↗
Source Article
Case Study - What Moves You, Moves Us — SOCIALDEVIANT
What Moves You, Moves Us
Brooks Running
the story
As part of the Brooks Running What Moves You, Moves Us Spring 2025 campaign, SD was tapped to create a content series spotlighting real people shaping the future of running. The goal: tap into what’s truly moving people to run today.
We built the ser…
Original Research
SocialDeviant
· Original study ↗
Methodology
Agency case study reporting campaign results; exceeded benchmark by 44%
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Brooks Running What Moves You, Moves Us campaign: 25,600,000 campaign impressions. Source: SocialDeviant (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/brooks-running-campaign-impressions-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/brooks-running-campaign-impressions-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25,600,000</strong> -- campaign impressions for Brooks Running What Moves You, Moves Us campaign<br><small>Source: SocialDeviant (2025) · <a href="https://lighthousedata.io/data/brooks-running-campaign-impressions-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.