B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
0.87%
0.87% -- email conversion rate for Broad promotional email blasts (ecommerce) (2026)
Broad promotional email blasts in ecommerce convert at an average rate of 0.87%.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
0.87%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ecommerceboost.io
Primary
Tier C
https://ecommerceboost.io/uncategorized/what-is-email-marketing-services/ ↗
Source Article
What Is Email Marketing Services: Your 2026 Guide
You're probably here because email is active in your store, but it doesn't feel like a revenue system.
Maybe you send a few campaigns each month. Maybe your platform has automations turned on, but nobody has audited them in a long time. Maybe you know email matters, yet it keeps getting pushed behin…
Original Research
ecommerceboost.io
· Original study ↗
Methodology
Ecommerce conversion benchmark for untargeted promotional sends, cited from an unnamed statistics roundup.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Broad promotional email blasts (ecommerce): 0.87% email conversion rate. Source: ecommerceboost.io (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/broad-promotional-email-conversion-0-87
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<blockquote cite="https://lighthousedata.io/data/broad-promotional-email-conversion-0-87" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.87%</strong> -- email conversion rate for Broad promotional email blasts (ecommerce)<br><small>Source: ecommerceboost.io (2026) · <a href="https://lighthousedata.io/data/broad-promotional-email-conversion-0-87" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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