B
Evidence Grade B
Graded
under review
Safe to Cite
Current
14%
14% -- email conversion rate for back-in-stock email campaigns (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Source
Barilliance
Primary
Tier A
https://www.drip.com/blog/back-in-stock-email-examples ↗
Source Article
Back-in-Stock Notification Emails: Best Practices, Examples, and Tips
Picture the scene:
You walk into a brick-and-mortar store. After a little browsing, you find the “I’m emo, but in a Gerard Way” T-shirt you’ve been searching high and low for.
But then disaster strikes—they don’t have your size.
Fortunately, the sales assistant is on hand to take your name and phone…
Original Research
Barilliance
· Original study ↗
Methodology
Analysis by Barilliance.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
back-in-stock email campaigns: 14% email conversion rate. Source: Barilliance (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/back_in_stock_email_conversion_rate
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<blockquote cite="https://lighthousedata.io/data/back_in_stock_email_conversion_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- email conversion rate for back-in-stock email campaigns<br><small>Source: Barilliance (2026) · <a href="https://lighthousedata.io/data/back_in_stock_email_conversion_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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