B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$147
$147 -- cost per lead for organic traffic in SaaS (2026)
Organic traffic typically produces an approximate cost per lead of $147 in SaaS.
- Stated as an approximate or typical cost
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$147
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
70
Methodology
30
Freshness
94
Sources (4)
SalesHive
Primary
Tier A
https://www.beanstalkconsulting.co/blogs/lead-generation-agencies-guide ↗
Source Article
SaaS Benchmarks: 2025 Report – First Page Sage
Last updated: July 10, 2024
SaaS companies possess a lot of data and are typically under the scrutiny of investors, giving rise to a unique set of metrics that measure their success. Our extensive work with SaaS companies puts us in the position of knowing which metrics investors and founders alike …
Also cited by
SEO Sherpa
https://seosherpa.com/b2b-seo-statistics/
2026-08-07
2026-08-03
Beanstalk Consulting
https://www.beanstalkconsulting.co/blogs/lead-generation-agencies-guide
2026-08-10
Original Research
SalesHive
· Original study ↗
Segmentation
IndustrySaaS
Channelcontent
Cite this stat
Plain Text
organic traffic in SaaS: $147 cost per lead. Source: SalesHive (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-saas-cost-per-lead
HTML Embed
<blockquote cite="https://lighthousedata.io/data/b2b-saas-cost-per-lead" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$147</strong> -- cost per lead for organic traffic in SaaS<br><small>Source: SalesHive (2026) · <a href="https://lighthousedata.io/data/b2b-saas-cost-per-lead" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.