B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

5%

5% -- linkedin reply rate for well-targeted, well-written B2B outreach (2023)

2023  · B2BLead

For well-targeted, well-written B2B outreach, LinkedIn InMail reply rate is between 5 and 15 percent.

  • benchmarks apply to genuinely personalised, ICP-targeted outreach
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Attribution: B2BLead View source
Lighthouse Research Team
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Source verified Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2023
Entity
well-targeted, well-written B2B outreach
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
B2BLead Primary Tier B
https://www.b2blead.io/blog/b2b-outreach ↗
Confidence: 53/100 Vintage: 2023 Channel: Deep Crawl
Source Article
B2B Outreach: Meaning, Channels, and Best | B2BLead
B2B outreach is the proactive process of reaching out to potential business customers who have not yet contacted you, with the goal of generating leads, booking meetings, and starting sales conversations. Unlike inbound marketing (where prospects come to you), outreach is outbound: you identify the …
Original Research
B2BLead · Original study ↗

Range provided, midpoint extracted

Methodology documented
Industrymarketing
Plain Text
well-targeted, well-written B2B outreach: 5% linkedin reply rate. Source: B2BLead (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-outreach-linkedin-reply-rate
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<blockquote cite="https://lighthousedata.io/data/b2b-outreach-linkedin-reply-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- linkedin reply rate for well-targeted, well-written B2B outreach<br><small>Source: B2BLead (2023) · <a href="https://lighthousedata.io/data/b2b-outreach-linkedin-reply-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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