B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
3.6%
3.6% -- data decay rate for B2B email contacts (November 2024)
B2B email decay reached 3.6% in November 2024.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
3.6%
Unit
Percentage
Data Vintage
November 2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
79
Source
RevenueBase
Primary
Tier A
https://www.apollo.io/insights/what-sla-should-i-expect-from-a-b2b-data-provider-on-email-verificati… ↗
Source Article
What SLA Should You Expect From a B2B Data Provider? | Apollo
InsightsSalesWhat SLA Should You Expect From a B2B Data Provider on Email Verification and Bounce Rates
Your B2B data provider promises "verified" emails, but your bounce rate tells a different story. Before you sign any contract, you need to know exactly what SLA benchmarks to demand, how verificat…
Original Research
RevenueBase
· Original study ↗
Methodology
Reported decay rate for B2B email contacts.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
B2B email contacts: 3.6% data decay rate. Source: RevenueBase (November 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-email-decay-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/b2b-email-decay-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.6%</strong> -- data decay rate for B2B email contacts<br><small>Source: RevenueBase (November 2024) · <a href="https://lighthousedata.io/data/b2b-email-decay-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.