C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Dated
2.35%
2.35% -- landing page conversion rate for ecommerce websites (all verticals) (2020)
The calculated average landing page conversion rate across verticals is 2.35%.
- Original study is not cited by name
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
2.35%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
digitalaptech.com
Primary
Tier C
https://www.digitalaptech.com/how-to-get-quality-traffic-to-ecommerce-website/ ↗
Source Article
How to Get Quality Traffic to Ecommerce Website
Digital Aptech
Oct08, 2020
Electronic commerce, also written as e-commerce or ecommerce is a way of doing business that enables businesses to sell items to buyers through the internet. It is one of the most convenient ways of doing business today with access to a global market and customers. Buyers …
Also cited by
2026-09-24
Original Research
digitalaptech.com
· Original study ↗
Methodology
Cited as 'according to studies'; original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
ecommerce websites (all verticals): 2.35% landing page conversion rate. Source: digitalaptech.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/avg-landing-page-conversion-2-35
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<blockquote cite="https://lighthousedata.io/data/avg-landing-page-conversion-2-35" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.35%</strong> -- landing page conversion rate for ecommerce websites (all verticals)<br><small>Source: digitalaptech.com (2020) · <a href="https://lighthousedata.io/data/avg-landing-page-conversion-2-35" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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