B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

$180

$180 -- cost per lead for Average Cost Per Lead (CPL) in RIA marketing (2025)

Name: Cost Per Lead Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-18

2025 · HubSpot

The average Cost Per Lead (CPL) benchmark in RIA marketing for 2025 is estimated at $180.

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Attribution: HubSpot View source

Lighthouse Research Team

Last verified: 2026-08-18 · How we verify data →

Source verified Evidence graded

Value

$180

Unit

Currency Usd

Data Vintage

2025

Entity

Average Cost Per Lead (CPL) in RIA marketing

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

68/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (3)

HubSpot Primary Tier B

https://finanads.com/how-to-set-up-ria-marketing-attribution-without-breaking-compliance/ ↗

Confidence: 57/100 Vintage: 2025 Channel: Deep Crawl

Source Article

How to Set Up RIA Marketing Attribution Without Breaking Compliance - Finanads - Best Marketing And Sales System For Financial Professionals

How to Set Up RIA Marketing Attribution Without Breaking Compliance — For Financial Advertisers and Wealth Managers Key Takeaways & Trends for Financial Advertisers and Wealth Managers (2025–2030) - RIA marketing attribution is critical for optimizing campaign ROI while adhering to strict compliance…

Also cited by

amraandelma.com https://www.amraandelma.com/

2026-08-18

electroiq.com https://electroiq.com/

2026-08-18

Original Research

HubSpot · Original study ↗

Methodology

Source: HubSpot, McKinsey

Methodology documented

Segmentation

IndustryFinTech RegionUS RoleAll marketers Channelmulti-channel

Cite this stat

Plain Text

Average Cost Per Lead (CPL) in RIA marketing: $180 cost per lead. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-cpl-ria-marketing-2025

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<blockquote cite="https://lighthousedata.io/data/average-cpl-ria-marketing-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$180</strong> -- cost per lead for Average Cost Per Lead (CPL) in RIA marketing<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/average-cpl-ria-marketing-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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