B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
76%
76% -- consumer preference rate for Australian BNPL users (2021)
76 percent of Australians who currently use a BNPL product would use a similar bank-offered BNPL service.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
RFi Group
Primary
Tier B
https://kanebridgenewsme.com/commonwealth-bank-launches-afterpay-competitor/ ↗
Source Article
Commonwealth Bank Launches Afterpay Competitor
Commonwealth Bank Launches Afterpay Competitor
CBA’s new buy now, pay later product is anywhere debit and credit cards are accepted.
CBA’s new buy now, pay later product is anywhere debit and credit cards are accepted.
Commonwealth Bank of Australia has today unveiled a new buy now, pay later (BNPL)…
Original Research
RFi Group
· Original study ↗
Methodology
RFi Group research cited by Commonwealth Bank
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Australian BNPL users: 76% consumer preference rate. Source: RFi Group (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/australians-bnpl-bank-service-2021
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<blockquote cite="https://lighthousedata.io/data/australians-bnpl-bank-service-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- consumer preference rate for Australian BNPL users<br><small>Source: RFi Group (2021) · <a href="https://lighthousedata.io/data/australians-bnpl-bank-service-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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