B
Evidence Grade B
Verified
accuracy verified by the review judge
Safe to Cite
Dated
$3,940,000,000
$3,940,000,000 -- mobile ad spend for Asia-Pacific (Japan, China, India) (2015)
Combined mobile ad spending for Japan, China, and India is forecast to reach $3.94 billion in 2015.
- Combined total for Japan, China, and India only
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$3,940,000,000
Unit
Currency Usd
Data Vintage
2015
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
50
Methodology
30
Freshness
95
Sources (2)
eMarketer
Primary
Tier A
http://www.emarketer.com/Article.aspx?R=1008496 ↗
Source Article
Asia-Pacific Consumers View Mobile as First Screen
Also cited by
statista.com
https://www.statista.com/
2026-08-22
Original Research
eMarketer
· Original study ↗
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2011 | $2,010,000,000 | |
| 2015 (current) | $3,940,000,000 | +96.0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Asia-Pacific (Japan, China, India): $3,940,000,000 mobile ad spend. Source: eMarketer (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/asia-pacific-mobile-ad-spend-2015
HTML Embed
<blockquote cite="https://lighthousedata.io/data/asia-pacific-mobile-ad-spend-2015" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$3,940,000,000</strong> -- mobile ad spend for Asia-Pacific (Japan, China, India)<br><small>Source: eMarketer (2015) · <a href="https://lighthousedata.io/data/asia-pacific-mobile-ad-spend-2015" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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