B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
97%
97% -- brand awareness rate for Apa Nova (2018)
Apa Nova achieved a spontaneous brand awareness rate of 97% based on a market research perception study conducted in early 2018.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
97%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Apa Nova
Primary
Tier C
http://business-review.eu/business/apa-nova-goes-through-a-rebranding-process-186517 ↗
Source Article
Apa Nova goes through a rebranding process - Business Review
Apa Nova has launched a facelift process of its visual identity and a new company positioning, following the modernization and the re-configuration of the business model which occured over the last years.
By Romanita Oprea
From the position of a public utility service operator, Apa Nova saw a need f…
Original Research
Apa Nova
· Original study ↗
Methodology
Perception study conducted at the beginning of 2018
Segmentation
Industrymarketing
Cite this stat
Plain Text
Apa Nova: 97% brand awareness rate. Source: Apa Nova (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apa-nova-brand-awareness
HTML Embed
<blockquote cite="https://lighthousedata.io/data/apa-nova-brand-awareness" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>97%</strong> -- brand awareness rate for Apa Nova<br><small>Source: Apa Nova (2018) · <a href="https://lighthousedata.io/data/apa-nova-brand-awareness" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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