B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

62%

62% -- likelihood of achieving marketing goals for businesses that regularly review their social media analytics (2026)

2026  · Social Media Examiner

Businesses that regularly review their social media analytics are 62% more likely to achieve their marketing goals.

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Attribution: Social Media Examiner View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2026
Entity
businesses that regularly review their social media analytics
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Social Media Examiner Primary Tier C
https://applaunchpartners.com/social-media-campaigns-best-marketing-practices/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Common Crawl
Source Article
Social Media Campaigns: Best Practices for Marketers
Original Research
Social Media Examiner · Original study ↗

Cited as a 2026 Social Media Examiner study; methodology not stated in source

Methodology documented
Industrymarketing
Plain Text
businesses that regularly review their social media analytics: 62% likelihood of achieving marketing goals. Source: Social Media Examiner (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/analytics-review-goal-achievement-62-sme-2026
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<blockquote cite="https://lighthousedata.io/data/analytics-review-goal-achievement-62-sme-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- likelihood of achieving marketing goals for businesses that regularly review their social media analytics<br><small>Source: Social Media Examiner (2026) · <a href="https://lighthousedata.io/data/analytics-review-goal-achievement-62-sme-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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