B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
63.36%
63.36% -- sql conversion rate for cold leads in email workflow (2021)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
63.36%
Unit
Percentage
Data Vintage
2021
Entity
Sample Size
73
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AmeriFirst
Primary
Tier A
https://www.relevance.com/re-engaging-old-leads-with-email-workflow/ ↗
Source Article
Re-engaging Old Leads With Email Workflow
You have a database of leads. You’ve had it for a while – maybe a year, maybe a few months. Depending on your business, you likely have some kind of an attrition rate. In other words, you probably have leads that have gone cold.
Baby, it’s cold outside. It’s time to warm up your cold feet leads.
Com…
Original Research
AmeriFirst
· Original study ↗
Methodology
Percentage of leads that started the workflow and became Sales Qualified Leads (SQLs).
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
cold leads in email workflow: 63.36% sql conversion rate. Source: AmeriFirst (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amerifirst_email_workflow_sql_conversion_rate
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<blockquote cite="https://lighthousedata.io/data/amerifirst_email_workflow_sql_conversion_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>63.36%</strong> -- sql conversion rate for cold leads in email workflow<br><small>Source: AmeriFirst (2021) · <a href="https://lighthousedata.io/data/amerifirst_email_workflow_sql_conversion_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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