B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
79%
79% -- social media profile penetration for US population (2019)
According to Statista, 79% of Americans have a social media profile in 2019.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Statista
Primary
Tier C
https://www.livebuyers.com/how-to-generate-leads-online-in-real-estate/ ↗
Source Article
How to Generate Leads Online in Real Estate
The real estate industry is one of the most competitive industries in the world today. With this, real estate agents are always looking for more leads, heavily relying on digital marketing tactics and lead generation tools to separate them from the competition. Online technologies have significantly…
Original Research
Statista
· Original study ↗
Methodology
Cited from Statista; methodology not stated in source
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2017 | 80% | |
| 2019 (current) | 79% | -1.2% |
| 2026 | 70% | -11.4% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
US population: 79% social media profile penetration. Source: Statista (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/americans-social-media-profile-2019
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<blockquote cite="https://lighthousedata.io/data/americans-social-media-profile-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- social media profile penetration for US population<br><small>Source: Statista (2019) · <a href="https://lighthousedata.io/data/americans-social-media-profile-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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