B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
3
3 -- roi multiple for AI visibility investment (2026)
An AI visibility investment generates an estimated 3.1x ROI return based on author calculations.
- Hypothetical scenario based on measured client outcomes for a mid-size professional services firm
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
3
Unit
Multiple
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Everett Wilkinson
Primary
Tier C
https://everettwilkinson.com/2026/04/18/business-case-ai-visibility-roi/ ↗
Source Article
the business case for AI visibility: ROI numbers you can take to the board | Everett Wilkinson
Hard numbers on AI visibility ROI. Revenue impact, lead quality, and competitive data you can present to decision-makers.
Decision-makers need numbers. Trust is good. Data is better. This post gives you specific, verifiable numbers on AI visibility ROI that you can put in a board presentation, a bud…
Original Research
Everett Wilkinson
· Original study ↗
Methodology
Author's ROI calculation for mid-size professional services firm ($165,000 revenue / $52,500 investment); conservative range 2x-3.1x
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI visibility investment: 3 roi multiple. Source: Everett Wilkinson (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-visibility-roi-multiple
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<blockquote cite="https://lighthousedata.io/data/ai-visibility-roi-multiple" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3</strong> -- roi multiple for AI visibility investment<br><small>Source: Everett Wilkinson (2026) · <a href="https://lighthousedata.io/data/ai-visibility-roi-multiple" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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