B
Evidence Grade B
Safe to Cite
Current
12.3%
12.3% -- conversion rate for shoppers who engage with an AI shopping assistant (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
12.3%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Anchor Group
Primary
Tier B
https://www.anchorgroup.com/reports/ai-in-e-commerce-2026 ↗
Source Article
AI Shopping Assistant for Ecommerce and Retail Teams
Original Research
Anchor Group
· Original study ↗
Methodology
According to Rep AI data cited by Anchor Group
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
shoppers who engage with an AI shopping assistant: 12.3% conversion rate. Source: Anchor Group (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-shopping-assistant-conversion-rate
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<blockquote cite="https://lighthousedata.io/data/ai-shopping-assistant-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12.3%</strong> -- conversion rate for shoppers who engage with an AI shopping assistant<br><small>Source: Anchor Group (2026) · <a href="https://lighthousedata.io/data/ai-shopping-assistant-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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