B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
61%
61% -- click through rate decline for Google AI Overview brand-cited pages (2026)
Brand-cited Google AI Overview click-through rate fell by 61% as impressions grew faster than clicks across cited pages.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Seer Interactive
Primary
Tier B
https://t2marketinginternational.com/daily-minute-master-series-april-27-2026/ ↗
Source Article
Daily Minute Master Series
April 27, 2026
by Corey Padveen
Marketing News and Updates
X officially launches X Chat
After testing it with beta users over the last month, X has launched its separate X Chat app, providing a dedicated home for X DMs, as well as a new way for users to engage outside of t…
Original Research
Seer Interactive
· Original study ↗
Methodology
Seer Interactive analysis of AI Overview CTR trends; cited via The Marketing Rundown newsletter
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Overview brand-cited pages: 61% click through rate decline. Source: Seer Interactive (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-overview-ctr-fell-61-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-overview-ctr-fell-61-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- click through rate decline for Google AI Overview brand-cited pages<br><small>Source: Seer Interactive (2026) · <a href="https://lighthousedata.io/data/ai-overview-ctr-fell-61-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.