B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
80%
80% -- technology adoption for marketing teams using AI (2026)
By 2026, 80% of marketing teams are expected to use AI tools in their daily work.
- projection/forecast
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
76
Source
Ditrendia
Primary
Tier A
https://ipmark.com/el-mercado-global-de-la-inteligencia-artificial-alcanzara-los-826-700-millones-de… ↗
Source Article
El mercado global de la inteligencia artificial alcanzará los 826.700 millones de dólares en 2030 - IPMARK | Información de valor sobre marketing, publicidad, comunicación y tendencias digitales
La inteligencia artificial (IA) está redefiniendo las reglas del juego en el ámbito empresarial, transformando la forma en que las empresas interactúan con sus clientes, desarrollan productos y optimizan operaciones.
Según el Informe Ditrendia IA 2025, el mercado global de la IA alcanzó los 184.000 …
Original Research
Ditrendia
· Original study ↗
Methodology
Informe Ditrendia IA 2025
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
marketing teams using AI: 80% technology adoption. Source: Ditrendia (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-adoption-marketers-2026
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<blockquote cite="https://lighthousedata.io/data/ai-adoption-marketers-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- technology adoption for marketing teams using AI<br><small>Source: Ditrendia (2026) · <a href="https://lighthousedata.io/data/ai-adoption-marketers-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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