B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

38%

38% -- technology adoption for AI assistants (ChatGPT, Perplexity) (2025)

2025  · Search Engine Land

Adoption of AI tools among users reached 38% in 2025.

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Attribution: Search Engine Land View source
Lighthouse Research Team
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Source verified Evidence graded
Value
38%
Unit
Percentage
Data Vintage
2025
Entity
AI assistants (ChatGPT, Perplexity)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Search Engine Land Primary Tier B
https://www.indian-seo-company.com/blog/what-is-llms-txt-do-you-need-one/ ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Your 2026 LLMs.txt Guide By an SEO Agency in India
As an SEO agency in India, we can confidently tell you that websites are no longer written only for people. They’re read by systems and summarised by machines. AI tools quote your website to people. But they never see your design, your intent, or your brand voice. Seems unreal? Here’syour proof. Ado…
Original Research
Search Engine Land · Original study ↗

Adoption of AI tools among users; cited from Search Engine Land

Methodology documented
Industrymarketing
Plain Text
AI assistants (ChatGPT, Perplexity): 38% technology adoption. Source: Search Engine Land (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-tool-adoption-2025-38pct
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<blockquote cite="https://lighthousedata.io/data/ai-tool-adoption-2025-38pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>38%</strong> -- technology adoption for AI assistants (ChatGPT, Perplexity)<br><small>Source: Search Engine Land (2025) · <a href="https://lighthousedata.io/data/ai-tool-adoption-2025-38pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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