B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

8.4%

8.4% -- reply rate for aggressive timing strategy (touches every 2 days) (2026)

2026  · n=80,000  · Genesis (BP Corp data)

An aggressive outreach timing strategy (touches every 2 days) yields an 8.4% reply rate.

  • Tested across 4 different timing strategies on 80,000 sequences
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Attribution: Genesis (BP Corp data) View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
8.4%
Unit
Percentage
Data Vintage
2026
Entity
aggressive timing strategy (touches every 2 days)
Sample Size
80,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Genesis (BP Corp data) Primary Tier B
https://getgenesis.app/blog/outreach-sequences-reply-rates ↗
Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl
Source Article
We Tested 47 Outreach Sequences: Here's What Gets 15%+ Reply Rates
How to Build Multi-Step Outreach Sequences That Get 15%+ Reply Rates A single cold email generates a 3-5% reply rate on average. Most prospects ignore it, forget it, or never see it (spam folder, inbox overload). Multi-step outreach sequences solve this by creating 5-7 touchpoints over 2-3 weeks. Ea…
Original Research
Genesis (BP Corp data) · Original study ↗

Worst-performing timing strategy tested

Methodology documented
Industrymarketing
Plain Text
aggressive timing strategy (touches every 2 days): 8.4% reply rate. Source: Genesis (BP Corp data) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/aggressive-timing-reply-rate-8-4
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<blockquote cite="https://lighthousedata.io/data/aggressive-timing-reply-rate-8-4" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8.4%</strong> -- reply rate for aggressive timing strategy (touches every 2 days)<br><small>Source: Genesis (BP Corp data) (2026) · <a href="https://lighthousedata.io/data/aggressive-timing-reply-rate-8-4" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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