B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
350,000,000
350,000,000 -- social media reach for Amazon Prime Video Aeronauts experiential tour (2020)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
350,000,000
Unit
Count
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
evolveactivation.com
Primary
Tier B
https://evolveactivation.com/case-studies/immersive-brand-activation-experiential-tour-to-captivate-… ↗
Source Article
Prime Video Immersive Experiential Activation Tour | Evolve
MOBILE TOUR | AMAZON / AERONAUTS TOUR
IMMERSIVE BRAND ACTIVATION: EXPERIENTIAL TOUR TO CAPTIVATE AUDIENCES.
Immersive brand activation was at the heart of Amazon Prime Video’s campaign to promote its feature film The Aeronauts. Partnering with Evolve Activation and creative agency AKQA, Amazon launc…
Original Research
evolveactivation.com
· Original study ↗
Methodology
Case study self-reported social media reach
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon Prime Video Aeronauts experiential tour: 350,000,000 social media reach. Source: evolveactivation.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/aeronauts-tour-social-reach
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<blockquote cite="https://lighthousedata.io/data/aeronauts-tour-social-reach" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>350,000,000</strong> -- social media reach for Amazon Prime Video Aeronauts experiential tour<br><small>Source: evolveactivation.com (2020) · <a href="https://lighthousedata.io/data/aeronauts-tour-social-reach" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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