B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
18%
18% -- gender pay gap for largest advertising agency networks (2020)
The average gender pay gap across the largest advertising agency networks is 18%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
analogfolk.com
Primary
Tier C
https://analogfolk.com/news/dad-awards-2020-future-impact-pencil ↗
Source Article
D&AD Awards 2020: Future Impact Pencil
Original Research
analogfolk.com
· Original study ↗
Methodology
Cited in AnalogFolk press release; original source not named
Methodology documented
Segmentation
IndustryAdvertising
Company SizeEnterprise
Cite this stat
Plain Text
largest advertising agency networks: 18% gender pay gap. Source: analogfolk.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ad-agency-gender-pay-gap-2020
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<blockquote cite="https://lighthousedata.io/data/ad-agency-gender-pay-gap-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- gender pay gap for largest advertising agency networks<br><small>Source: analogfolk.com (2020) · <a href="https://lighthousedata.io/data/ad-agency-gender-pay-gap-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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