Africa
Marketing Statistics

Verified marketing benchmarks and data points for Africa. Browse by metric below.

56 data points · 34 metrics · Updated 2026-07-29

Data Points
56
Metrics Tracked
34
Region
Africa

Total Government Budget

1 stat
Ethiopian Government total budget
$300
Currency Usd May 2018

Annual Revenue

7 stats
MTN Uganda
$1,400,000,000,000
Currency Usd 9M 2025
cost_of_following_team
$5,800,000
Currency Usd 2026
Coris Bank International Burkina Faso
$196
Currency Usd 2026
KCB Group
$530,000,000
Currency Usd 2025
MTN Uganda
$582,100,000,000
Currency Usd 9M 2025
MTN Uganda
$809,000,000,000
Currency Usd 9M 2025
African startups
$575,000,000
Currency Usd Q1 2026

Contract Value

1 stat
Bayobab
$9,400,000
Currency Usd H1 2024

Currency Usd

4 stats
Africa's Business Heroes
$1,500,000
Currency Usd 2023
MTN Uganda
$1,500,000,000,000
Currency Usd 2024
recovered funds from cybercrime
$3,000,000
Currency Usd 2023
African governments
$2,000,000,000
Currency Usd 2026

External Debt

1 stat
Ghana
$550
Currency Usd 2022

Project Contract Value

2 stats
Yapı Merkezi (Tanzania railway project)
$9
Currency Usd 2021
Uganda standard gauge railway electrification project
27
Currency Eur 2024

Average Crop Insurance Cost Per Season

1 stat
Pula
$10
Currency Usd 2023

Ad Spend

1 stat
Kenya
$40
Currency Usd April 2026

Investment Amount

1 stat
MEDNEX Africa
$4,000,000
Currency Usd 2026

Capital Unlocked For Climate Insurance

1 stat
Pula
$2
Currency Usd 2023

External Debt Growth

1 stat
Ghana
$246
Currency Usd 2022

Insurance Payouts To Farmers

1 stat
Pula
$30
Currency Usd 2023

Mobile Payment Growth Rate

1 stat
Tunisia
81.000000%
Percentage 2025

Percentage

1 stat
diphtheria untreated mortality rate
50.000000%
Percentage 2023

Index

1 stat
Nigerian Stock Exchange
-0.130000%
Percentage 2023

Debt To Gdp Ratio

1 stat
Ghana
80.000000%
Percentage 2022

Economic Growth

1 stat
Somalia
3.000000%
Percentage 2019

Ethiopia Ranks At The 75.0th Percentile Of Mobile Ad Click Through Rate Among 20 Entities (2026)

1 stat
Ethiopia
75.000000%
Percentage derived from 2026

Gambia Ranks At The 25.0th Percentile Of AI Adoption Rate Among 60 Entities (2026)

1 stat
Gambia
25.000000%
Percentage derived from 2026

Chadian Businesses Ranks At The 41.7th Percentile Of Ab Testing Adoption Among 30 Entities (2026)

1 stat
Chadian businesses
41.700000%
Percentage derived from 2026

Liaisons Fibre Optique

1 stat
Banque Africaine de Développement
2
Count 2026

Ad Reach

2 stats
TikTok (adults, Africa)
144,000,000
Count 2024
Instagram (adults, Africa)
84,000,000
Count 2024

International Buyer Count By Region

1 stat
Macrorrueda Bicentenario (Colombia trade event) - Africa delegation
13
Count 2024

Count

9 stats
MTN Uganda
17,774
Count 2024
MTN Uganda
3,600,000,000
Count 9M 2025
Nigeria diphtheria outbreak
17,000
Count 2023
Ethiopian residents affected in Afar region
67
Count 2020
Kano diphtheria cases
9,310
Count 2023
Kano weekly diphtheria cases
500
Count 2023
Ebola cases in Equateur Province
130
Count 2020
Ebola-related deaths in DRC
2,000
Count 2020
Pharma Expo BF 2026
1
Count 2026

Backlink Count

4 stats
Orange Digital Centers
32
Count 2021
cybercrime syndicate arrests
574
Count 2023
Orange Digital Centers
6
Count 2021
African publishers
150
Count 2026

Superficie

1 stat
area: MEDNEX Africa pharmaceutical factory
6,000
Count 2026

6

1 stat
6: sustainable development goals
6
Count 2026

Area Size

1 stat
MEDNEX Africa
6,000
Count 2026

8

1 stat
8: universities
8
Count 2026

96e

1 stat
Rwanda
96
Count 2025

81e

1 stat
81st: Ghana
81
Count 2025

250

1 stat
250 million dollars
250
Count 2024

94e

1 stat
Ouganda
94
Count 2025

Return On Investment

1 stat
investment: MEDNEX Africa pharmaceutical plant
4
Count 2026