B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
5
5 -- cac payback period for Zeta Global (2025)
Zeta Global's CAC payback period was 5.3 months in Q1 CY2025.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
5
Unit
Duration Months
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Source
Zeta Global
Primary
Tier A
https://www.indexbox.io/blog/zeta-global-reports-strong-q1-cy2025-financial-results/ ↗
Source Article
Zeta Global Exceeds Q1 CY2025 Expectations with 35.6% Revenue Growth - News and Statistics - IndexBox
Zeta Global Reports Strong Q1 CY2025 Financial Results
Zeta Global (NYSE:ZETA) has announced its Q1 CY2025 financial results, showcasing a remarkable 35.6% increase in revenue year-on-year, reaching $264.4 million. According to Yahoo Finance, the company's performance exceeded market expectations by…
Original Research
Zeta Global
· Original study ↗
Methodology
Company earnings report
Methodology documented
Segmentation
Channelrss_feed
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Plain Text
Zeta Global: 5 cac payback period. Source: Zeta Global (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/zeta-global-cac-payback-period
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<blockquote cite="https://lighthousedata.io/data/zeta-global-cac-payback-period" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5</strong> -- cac payback period for Zeta Global<br><small>Source: Zeta Global (2025) · <a href="https://lighthousedata.io/data/zeta-global-cac-payback-period" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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