B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
15%
15% -- viewership growth rate for YouTube (2020-03)
YouTube experienced a 15% jump in viewership during early lockdown in March 2020.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2020-03
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Statista
Primary
Tier C
https://aoecreative.com/news/2021-07-08/priming-the-market-post-pandemic-positionings-in-the-video-g… ↗
Source Article
Priming the Market: Post-Pandemic Positionings in the Video Game Industry
To say that 2020 has disrupted a lot of plans is to put it extremely mildly. With the entertainment industry so heavily dependent on live events and activations, the inability and unwillingness to operate and attend such events has left the early half of the year at a quiet standstill.
Of course, th…
Original Research
Statista
· Original study ↗
Methodology
Cited from Statista, March 2020
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
YouTube: 15% viewership growth rate. Source: Statista (2020-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/youtube-viewership-jump-2020
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<blockquote cite="https://lighthousedata.io/data/youtube-viewership-jump-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- viewership growth rate for YouTube<br><small>Source: Statista (2020-03) · <a href="https://lighthousedata.io/data/youtube-viewership-jump-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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