B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

70%

70% -- share of total consumer spending for Women (global consumers) (2011)

2011  · n=23,000  · Boston Consulting Group

Women drive 70 percent of total consumer spending according to a BCG poll across 22 countries.

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Attribution: Boston Consulting Group View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2011
Entity
Women (global consumers)
Sample Size
23,000
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Boston Consulting Group Primary Tier B
https://www.ampersand.com.au/quotas-for-women-a-meaningless-numbers-game/ ↗
Confidence: 28/100 Vintage: 2011 Channel: Common Crawl
Source Article
Quotas for women
Original Research
Boston Consulting Group · Original study ↗

Boston Consulting Group poll of 23,000 women in 22 countries; reported by Bloomberg News 25 July 2011

Methodology documented
Industrymarketing RegionGlobal
Plain Text
Women (global consumers): 70% share of total consumer spending. Source: Boston Consulting Group (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/women-drive-70-percent-consumer-spending
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<blockquote cite="https://lighthousedata.io/data/women-drive-70-percent-consumer-spending" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- share of total consumer spending for Women (global consumers)<br><small>Source: Boston Consulting Group (2011) · <a href="https://lighthousedata.io/data/women-drive-70-percent-consumer-spending" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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