B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
19%
19% -- lead to mql conversion rate for Webinars (2025)
According to First Page Sage's 2025 benchmark report, the lead-to-MQL conversion rate for webinars is 19%.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
19%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Source
First Page Sage
Primary
Tier A
https://arkentechsolutions.com/blog/content-syndication-b2b-companies-leads/ ↗
Source Article
ArkenTech Solutions
B2B businesses can achieve the most effective content syndication results by leveraging the ability to create qualified leads when they require more than just website visits, social media interaction, or brand recognition. Content syndication, in simple terms, is the process of sharing good content …
Original Research
First Page Sage
· Original study ↗
Methodology
First Page Sage’s 2025 lead-to-MQL benchmark report
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
Webinars: 19% lead to mql conversion rate. Source: First Page Sage (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/webinars-lead-to-mql-conversion-rate-2025
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<blockquote cite="https://lighthousedata.io/data/webinars-lead-to-mql-conversion-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19%</strong> -- lead to mql conversion rate for Webinars<br><small>Source: First Page Sage (2025) · <a href="https://lighthousedata.io/data/webinars-lead-to-mql-conversion-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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