B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
60%
60% -- conversion rate increase for Companies Using Vwo (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
50
Citation Chain
60
Independence
30
Methodology
30
Freshness
95
Sources (3)
VWO
Primary
Tier C
https://www.merchmetric.com/blog/best-ab-testing-tools-pdp-optimization/ ↗
Source Article
Best A/B Testing Tools for PDP Optimization & Conversion
Also cited by
hostinger.com
https://www.hostinger.com/
2026-08-19
amraandelma.com
https://www.amraandelma.com/
2026-08-19
Original Research
VWO
· Original study ↗
Segmentation
IndustryeCommerce
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Companies Using Vwo: 60% conversion rate increase. Source: VWO (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/vwo_conversion_rate_increase
HTML Embed
<blockquote cite="https://lighthousedata.io/data/vwo_conversion_rate_increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- conversion rate increase for Companies Using Vwo<br><small>Source: VWO (2025) · <a href="https://lighthousedata.io/data/vwo_conversion_rate_increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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